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Expansion of Product Council Network Opens Up Member Participation and Areas of Focus
December 6, 2018
ULI’s Global Strategic Plan emphasizes strengthening member engagement by providing more opportunities to participate in the Institute’s unique member networks, including the highly popular Product Council network.
Nine Product Councils—including five new ones and four additional flights to existing councils—were added during FY 2018, opening up participation to 228 members who had never before served on a council, as well as 98 members who transferred a membership or rejoined councils. The recruitment process was conducted primarily through Navigator, ULI’s member benefit that matches members to volunteer opportunities, with the expectation that associates who secured a seat would be expected to upgrade to full member status.
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